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designer & illustrator

Resume

EXPERIENCE 

SENIOR GRAPHIC DESIGNER July 2022-Present 

Big Agnes, Steamboat Springs, CO 

Create digital advertisements, animations, email design, booklet design, t-shirt graphics, and video/gif advertisements. Collaborate with the marketing team to create campaigns across all media platforms. Strategize with marketing team in post-campaign analytics meetings to review performance of ads and pivot accordingly. Update, create, and enforce visual style guides for product teams and partners. Create marketing collateral and brochures for use in event spaces globally. 

FOUNDER Aug 2020-Present 

Off the Grid Agency, Remote 

Marketing and design firm for small businesses. Create websites, logos, graphics, and planned strategic marketing initiatives for small businesses with the objective of establishing a well-defined brand identity. Deep understanding of visual design and typography. Utilizes Adobe Creative Suite to design and create assets. 

ASSISTANT MANAGER Jan 2020-July 2022 

lululemon, Steamboat Springs, CO 

Analyzed KPI’s and metrics to make successful strategic decisions that increased business results. Managed a team of 15+ individuals and helped to drive their individual and store performance. Led the closing of our pop-up store and the opening of our mainline location. 

DESIGNER/SOCIAL MEDIA MARKETING Oct 2016-Feb 2020

Omstars, Remote 

Managed the organization’s social media brand. Created digital assets and ads for Google and social media accounts, and email layouts. Planned and monitored social media calendar and email campaigns. Analyzed effectiveness of digital assets and created strategies for improvement. 

GRAPHIC DESIGNER June 2016-May 2017

American Cruise Lines, Guilford, CT 

Developed artwork and layouts for print and digital signage, posters, brochures, advertisements, direct mail pieces, and web banner ads. Managed production schedules. Worked directly with vendors regarding art deadlines, pricing and deliverables. Coordinated with marketing department to develop cost-effective mailings and assets. 

ACHIEVEMENTS 

Advanced Social Advertising Cert. Hootsuite 

Digital Marketing Nanodegree Udacity 

500 RYT Yoga Teaching Cert. 2017 

Self-Published Novel The Crown of Misfortune, 2022 

Motivated Designer, Illustrator, 2D Animator, and Social Media Marketer with 9 years of professional experience. Dedicated to generating creative ideas for branding, logo design, advertising, and digital illustration. 

Passion for expanding people’s perspective through art. 

Education

Lynn University 

Masters of Business Administration Digital Marketing May 2021. Summa Cum Laude

 

Sacred Heart University 

Fairfield, CT Bachelors of Arts Graphic Design & Illustration May 2016. 

Skills

Adobe Illustrator 

Adobe Photoshop 

Adobe InDesign 

Procreate 

Procreate Dreams 

2D Animation 

Figma 

Content Writing 

Digital Marketing 

Leadership 

Microsoft Office 

Google Analytics 

Nice to meet you, I’m Kaitlyn. I am working and living in a small mountain town in Colorado. When I’m not on my computer or painting, you can find me skiing, hiking, and backpacking. 

about me

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